Hong Kong’s largest vegetarian exhibition kicks off this Friday!
February 17-19, 2023 · Hong Kong, China
40,000+ visitors · 600 brands · 5000 vegan & vegetarian products
HONG KONG, China, February 17, 2023 (Vegetarian Food Asia) — From February 17-19 2023, Hong Kong Convention and Exhibition Centre's Hall 3FG will be transformed into a vegetarian paradise for the 9th Vegetarian Food Asia (VFA) exhibition. This year's three-day event is the largest ever, attracting 300 exhibitors and 600 brands. The exhibition will display over 5,000 vegetarian, vegan and green-living natural and organic products, including plant-based foods, superfoods, vegetarian and vegan health products, non-allergenic products, healthy snacks and beverages, alternative proteins, ketogenic foods, and more. Visitors can explore a huge variety of products that support a green and healthy lifestyle, with exclusive discounts and limited-edition products from the exhibitors!
This year's exhibition features a number of workshops and seminars
Comprehensive programming
This year's exhibition is packed with activities, including workshops, special seminars, and the Vegetarian Kitchen session, which invites famous vegan and vegetarian chefs, cookbook authors, and food influencers to cook delicious dishes onsite. From home-style cooking to international delicacies, this event is sure to please any palate!
VFA is much-loved by Hong Kong locals
Showcasing the best in Asia's vegan and vegetarian industry
The ongoing Covid-19 pandemic drew the public's attention toward health and caused many people to change their eating habits. An increasing number of people are prioritizing plant-based foods, becoming flexitarian, or even transitioning to a vegetarian or vegan diet. As healthy diets and lifestyles become a mainstream trend, the Vegetarian Food Asia exhibition is no longer the domain of dedicated vegetarians and vegans--the event welcomes people from all ends of the plant-based spectrum, including those who have yet to begin their journey. Bringing a bold attitude and unique perspective to the development of vegetarian and vegan culture, the organizers bring in a variety of innovative foods that appeal to diverse consumer groups, from plant-based meats to dairy-free ice cream.
With the surging popularity of vegetarian and flexitarian diets, the exhibition's annual attendance continues to grow year over year. Last year's exhibition broke records and brought unprecedented new opportunities to exhibitors with more than 40,000 visits. The Hong Kong Quality Veggie Awards (HKQVA), held at VFA for the first time in 2022, presented outstanding products selected by a panel of professional judges and simultaneously set a new benchmark to raise all-round product quality within the vegetarian industry. This year's awards have attracted more high-quality enterprises and products to participate and promote the year's top vegetarian products to the public.
Organisers expect more than 40,000 visitors at the 2023 Vegetarian Food Asia exhibition
Green Living Pavilion offers a feast for the senses
As healthy and sustainable lifestyles become more and more popular, VFA presents new ideas and breaks out of the status quo by integrating the "green living" concept into every aspect of our lives. This year's exhibition proudly unveils the all-new Green Living Pavilion, featuring healthy beverages, baked goods, and all kinds of health and wellness products, such as vegetarian nutritional supplements, organic personal care products, health treatments, and more. The Green Living Pavilion expands the concept of vegetarianism/veganism from a diet to a lifestyle based on the principle of improving our quality of life without harming the environment.
This year’s exhibition features the first Mix & Match VegCoffee Competition
Vegan cooking competition
Oat and coconut milk lattes aren't just for vegans anymore--they're healthy options that are popular with all kinds of people. This year's exhibition features the inaugural Mix & Match "VegCoffee" competition, which challenges participating teams to create a menu that uses plant-based egg and dairy substitutes in creative and delicious ways. Coffee lovers can't miss this event!
9th Vegetarian Food Asia Exhibition
Event Details
Date
February 17-18 2023 (Friday and Saturday) 11:00 am to 8:00 pm; February 19 (Sunday) 11:00 am to 7:00 pm
Venue
Hall 3FG, Hong Kong Convention and Exhibition Centre (HKCEC)
Admission Fee
HK$ 25 (Free early bird tickets are available—please visit the official website for details)
About the exhibition
Vegetarian Food Asia (VFA) is Hong Kong's most comprehensive vegetarian and green lifestyle exhibition. VFA has become a key annual event for the vegan and vegetarian industry, with the 2022 exhibition attracting a record number of visitors in spite of strict epidemic prevention measures. Now in its ninth year, this year's Vegetarian Food Asia exhibition is also the largest ever, with thousands of different types of vegetarian, vegan, and eco-friendly foods and consumer goods on display. The exhibition also offers a packed schedule of over 100 fun and engaging activities to promote vegan and sustainable lifestyles.
About the organizer
Baobab Tree Event (BTE) is a full service event management company that also operates Taste of Veg, a platform that engages vegetarians and health seekers with comprehensive vegetarian and green lifestyle information and resources. BTE was established in Hong Kong in 2011 and currently has a branch in Guangzhou and project teams in Shanghai and Beijing. BTE is recognized as an expert in professional event management, holding more than 20 large-scale events and exhibitions in Hong Kong and mainland China every year that create business opportunities for clients in diverse industries.
This press release is issued by Square Communications Limited and Baron Public Relations Limited on behalf of Vegetarian Food Asia. For enquiries or to arrange an interview, please contact: Ms. Kate Mo (Tel: 6842 9909), Ms. Kiny Choi (Tel: 6686 6886), or Mr. Tony Chan (Tel: 6891 6883).